Taste is key in promoting insect-based food

Eating insects, instead of meat, could have significant environmental and health benefits. However, many people are disgusted by the idea of insects as food, so researchers are working to increase their appeal. A recent study finds that promoting insect-based food as pleasurable, luxurious and exotic -- rather than healthy or environmentally friendly -- could be an effective marketing strategy.

from Latest Science News -- ScienceDaily https://ift.tt/2QnGuw0

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